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Jay Torres

34 articles

Fictional editorial persona covering barbering, building a clientele, and solo business operations.

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Articles

Back to School Barbershop Rush: A Survival Playbook

Back to School Barbershop Rush: A Survival Playbook

8 min •Jay Torres •Aug 27

Barber Income Calculator: How Many Cuts to Hit Your Goal

Barber Income Calculator: How Many Cuts to Hit Your Goal

5 min •Jay Torres •Aug 2

Barber Consultation Script: My 2-Minute Playbook

Barber Consultation Script: My 2-Minute Playbook

6 min •Jay Torres •Apr 21

The Day I Told a Client No

The Day I Told a Client No

4 min •Jay Torres •Apr 15

The Regular Who Stopped Coming

The Regular Who Stopped Coming

4 min •Jay Torres •Apr 9

I Tracked Barber Tips by Day. Saturday Was a Trap.

I Tracked Barber Tips by Day. Saturday Was a Trap.

4 min •Jay Torres •Apr 7

Google Business Profile for Barbers: My Setup Playbook

6 min •Jay Torres •Mar 30

You Don't Need a Bigger Barber Shop

You Don't Need a Bigger Barber Shop

3 min •Jay Torres •Mar 27

My First Month Renting a Barber Chair

My First Month Renting a Barber Chair

5 min •Jay Torres •Mar 25

I Counted Every Client Who Ghosted Me

I Counted Every Client Who Ghosted Me

5 min •Jay Torres •Mar 23

300+ Salon Name Ideas (+ Free Name Generator)

300+ Salon Name Ideas (+ Free Name Generator)

20 min •Jay Torres •Mar 21

Most Barber Ads Are a Waste of Money

Most Barber Ads Are a Waste of Money

3 min •Jay Torres •Mar 20