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Jay Torres

34 articles

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Fictional editorial persona covering barbering, building a clientele, and solo business operations.

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Articles

Grow Your Barber Business: Fix the Boring Stuff

Grow Your Barber Business: Fix the Boring Stuff

4 min •Jay Torres •Mar 19

How I Went Appointment-Only as a Barber

How I Went Appointment-Only as a Barber

5 min •Jay Torres •Mar 18

Do Clients Follow You to a New Shop? I Found Out

Do Clients Follow You to a New Shop? I Found Out

5 min •Jay Torres •Mar 16

Where Salon Clients Actually Come From (90-Day Study)

Where Salon Clients Actually Come From (90-Day Study)

4 min •Jay Torres •Mar 12

Stop Being a Content Creator. You're a Barber.

Stop Being a Content Creator. You're a Barber.

4 min •Jay Torres •Mar 11

TikTok Marketing for Barbers: Get Clients From Clips

TikTok Marketing for Barbers: Get Clients From Clips

7 min •Jay Torres •Mar 10

Fully Booked but Burned Out: A Barber's Pricing Fix

Fully Booked but Burned Out: A Barber's Pricing Fix

7 min •Jay Torres •Mar 2

How to Convert Walk-In Clients Into Salon Regulars

How to Convert Walk-In Clients Into Salon Regulars

6 min •Jay Torres •Feb 22

How to Build Clientele as a Barber: 0 to 100 Clients

How to Build Clientele as a Barber: 0 to 100 Clients

7 min •Jay Torres •Feb 15

Google Reviews for Barbers: 6 to 80 Reviews in 5 Months

Google Reviews for Barbers: 6 to 80 Reviews in 5 Months

6 min •Jay Torres •Feb 8

How to Automate Your Salon and Save 10+ Hours a Week

How to Automate Your Salon and Save 10+ Hours a Week

7 min •Jay Torres •Feb 1

Salon Client Retention: From First Visit to Regular

Salon Client Retention: From First Visit to Regular

7 min •Jay Torres •Jan 24